Exit Ready. The owner's guide to a profitable and timely exit.
Exit Ready: The Owner’s Guide to a Profitable and Timely Exit
Turn your business into the retirement asset you always hoped it would be.
A step-by-step, 7-stage roadmap that helps small business owners plan, prepare, and exit successfully — on their own timeline and terms.
Most small business owners say they’ll sell someday.
Few actually prepare for it.
Exit Ready teaches you how to design, plan, and execute a profitable exit — before you’re forced into one.
This self-paced online program walks you through a proven 7-stage framework that’s helped hundreds of owners transition their businesses smoothly, maximize value, and retire with confidence.
What You’ll Learn
Inside Exit Ready, you’ll discover how to:
✅ Calculate exactly what you’ll need to retire comfortably
✅ Assess if your business is truly sellable — and know what to fix if it isn’t
✅ Normalize your financials and understand what buyers really pay for
✅ Explore every exit path: sale, family transfer, employee buyout, or wind-down
✅ Improve your business’s appeal and reduce owner-dependence
✅ Market your business confidentially to serious buyers
✅ Structure the deal for a win-win outcome
✅ Plan your handover, protect your legacy, and start your next chapter
Whether you’re planning to sell in six months or six years, Exit Ready gives you the structure, tools, and insight to exit with clarity and control.
Program Includes
- 7 Video + Audio Modules — concise, practical lessons you can replay anytime
- Printable Worksheets & Tools — financial readiness calculators, business prep checklists, and deal analysis templates
- Real-World Examples — based on hundreds of successful small business transactions
- Bonus Resources — spousal alignment sheet, transition letters, and valuation guides
Who It’s For
This program is ideal for:
- Small business owners planning to sell or retire within 2–20 years
- Entrepreneurs who want to increase their company’s value before an exit
- Family business owners exploring succession options
- Anyone who wants a structured plan to exit profitably and smoothly
Why It Works
Unlike generic “how to sell your business” advice, Exit Ready starts where most programs don’t — with you.
You’ll clarify your financial goals, align your personal retirement plan, and only then design the exit strategy that makes sense for your unique business and life situation.
When you understand both your number and your options, you’re empowered to make confident, stress-free decisions about your future.
The program modules will help you navigate these common business owner questions...
1. “Can I afford to retire?”
- How much income will I actually need in retirement?
- What assets (inside and outside the business) will fund it?
- Is there a financial gap — and can the sale of my business fill it?
- What happens if the business isn’t worth what I thought it was?
2. “Do I have a sellable business?”
- What makes a business transferable versus owner-dependent?
- How do I calculate and normalize my business’s true cash flow (SDE vs. EBITDA)?
- What is my business really worth in the open market?
- What are buyers actually paying for — and what turns them off?
3. “What are my exit options?”
- Should I sell to an outside buyer, a family member, a key employee, or just wind it down?
- What’s the best timing for my goals, age, and market conditions?
- How do taxes, financing, and deal structure affect what I take home?
4. “How do I get my business ready for sale?”
- How do I make my business more valuable and less dependent on me?
- What systems, staff, and documentation do buyers want to see?
- How can I make the business run smoothly through a transition?
5. “How do I find the right buyer and protect confidentiality?”
- How do I market my business discreetly without alarming staff or customers?
- How do I screen serious buyers from tire-kickers?
- What information should I share — and when?
6. “How do I negotiate and structure a fair deal?”
- How do I evaluate offers and letters of intent?
- What are realistic terms for seller financing, earnouts, and transition periods?
- How can I avoid legal and tax surprises at closing?
7. “What happens after I sell?”
- How do I train the new owner and protect my legacy?
- What should I tell employees, customers, and suppliers?
- How do I plan for my estate, will, and new financial reality post-sale?
Your Instructor
David C. Barnett
Small business valuation and transaction expert.
Author of How to Sell My Own Business and 21 Stupid Things People Do When Trying to Buy a Business.
Host of the Small Business and Dealmaking YouTube channel with over 800 videos helping entrepreneurs buy, sell, and manage small businesses.
Start Your Exit Journey Today
You’ve worked for years to build your business.
Now it’s time to get rewarded for it — on your own timeline, your own terms, and with a plan that makes sense.
👉 Enroll in Exit Ready today and start building your roadmap to a profitable and dignified exit.
All prices USD.
Your complete small business guide to understanding exit planning, selecting an exit strategy, and mapping out the small business sale process.